In 2001 I fell into the web much like the rest of you.

However long before that as the granddaughter of R. Ned Landon who lead communications and PR for General Electric, I was captivated by the world of media relations and mission-driven work.

Initially specializing in affiliate marketing and media relations with an authentic story-telling knack, I quickly began to work with pioneers of eCommerce amplifying their brands for the following 20+ years.

Our clients today are in Fintech, Adtech, Martech both B2C and B2B. We also work with lifestyle products, family offices, private equity and wealth management.

By working closely with startup founders and VC firms as well as partner PR agencies across the globe, I integrate seamlessly with teams and successfully scale organic growth through earned media. Doing so, we share a goal to increase brand recognition and SEO ranking via mentions, implied links and backlinks.

Should your company need, I will work closely with in-house counsel and compliance on crisis communications, M&A and change management.

My opinions on consumer evangelism have been referenced in the book Citizen Marketers and the proud winner of Forbes ‘Best of Web’ 2005, where two of my projects (one completely anonymous) were chosen.

I look forward to hearing your goals and challenges so we can work together for a lasting impact.

-Lizabeth Landon Cole, founder of LANDON PR + STRATEGY